Attribution
See what happens after the click.
Tracked links and site visits show how people move from your campaign to the pages you care about. How much of that resolves to a person depends on the signals each visit carries.
Tracked links and site visits
Campaign context travels with every link, so a click is tied back to the email or page it came from. Supported website activity adds the pages and vehicles a visitor viewed.
- A tracked link is openedCampaign context travels with the link.
- The visit continues on the siteSupported website activity adds the pages and vehicles viewed.
- The visit reads as one storyUseful context even when nobody fills in a form.
A tracked visit does not always identify a person.
One story when the signals allow it
Ties the click, the visit, and the return to one story when the signals allow it, so the path from the campaign to the site reads as one visit rather than a list of separate events.
Attribution at a glance
- Tracked links and site visits
- One story when the signals allow it
- Clear about what stays unknown
Clear about what stays unknown
A tracked visit does not always identify a person. How much resolves to someone depends on the signals each visit carries, and the reporting says so instead of guessing.
Connects with the rest of the platform
Email, content, campaigns, attribution, and intelligence — each part of the platform picks up where the last one left off.
Walk through it with us.
Book a walkthrough and we will use your dealership or agency as the example, not a generic demo account.